For this interview, we decided to change things a bit and meet with one of our interns instead of one of our team members. Indeed, @ EVO we value our interns as much as our employees and we really do care about the experience they have here and their thoughts on how things are going. This is why we invite you to take a look at Florian’s thoughts on what it is like to intern @ EVO!
We all come to a point, in our projects, where we need to re-center our work efforts on the user. We all know who our target audience is, but it is sometimes hard to keep it in mind when things go fast and you only have a limited amount of time before delivering something that works. However, our efforts will be useless if our project doesn’t coincide with our user’s needs. This is where personas can be very useful and help you focus your efforts on what’s relevant.
In this bog post, we will go over the different steps of creating your own personas, how to handle your interviews and how to use them. After reading this, you should be able to start creating personas for your projects.